Gamification in the Workplace Boasts Huge Wins

Our world, on the technology front, has changed drastically in the past couple decades. We live in a society that has become reliant on constant internet connection. People use the latest advanced mobile technology to go about business for both personal and professional matters and more often the lines between work and play have become blurred. This revolution of having entertainment and instant gratification at all times has fueled the birth of gamification in the workplace, something that is turning into a massive movement due to the great impact it can have on improving overall employee satisfaction and company well-being.

What is Gamification?
Gamification is a term used to describe the implementation of gaming elements, concepts, design and themes into an arena that is not solely or traditionally dedicated to house games. It can take place in areas such as education, life management activities (e.g., budgeting) or even on the job, and comes in various forms that mostly rely on the latest technology to execute.

Gamification in the Workplace Boasts Huge Wins
Image Credit:WSJ

Why Gamification Works in the Workplace
Gamification in the workplace is not a new idea. Whether it’s hosting seminars, throwing work outings to augment the company culture, or giving bonuses to whoever makes the most sales, businesses are continually looking for ways to improve the office environment. The fairly recent boom in technology has really aided gamification at work to hit the next level of effectiveness and address the essential goal of employee engagement. When an employee is invested and encouraged to do the work they do, it will lead to better productivity, personal happiness and thus an ultimate gain for the company.

Technology on the Backend
Thanks to rapid innovation in synced and mobile technology, businesses are able to capitalize on the ever-growing use of technology. Game applications have been built around real-time data and employee behavior and the exchange of information is instantaneous, paving the way for leaderboards and up-to-date notifications to give constant encouragement at work via digital platform.

How Companies Are Gamifying
Companies are using gaming to engage their personnel within three major areas of concern and that’s education, creativity and enthusiasm—all in which if hit, can improve engagement. In the business of medicine, gamification can be used to educate medical staff. For instance, physicians who need to brush up on current medical research can expand their knowledge through serious games (games made to teach users a certain topic) on their smartphones. Rewards and levels are included in these types of games to give users goals to complete while they indirectly learn necessary material and skills for work. LivingSocial and Spotify have tapped into creative gamification to up their participation of annual reviews, replacing them with a mobile game solution.

Enthusiasm can be triggered with games as well. Target implemented a game for cashiers that shows their accuracy in how well they scan—falling into the red zone on the leadership board means there’s room for improvement while the green zone indicates optimum scan time and efficiency. This type of gamification is made possible because of the ability to capture scan times automatically with cloud computing and dually motivates shop-floor employees to find ways of optimization in what can seem like the most minute tasks, but are sometimes the most crucial operational components to a well-run business.

Benefits of Gamification
The benefits of gamification in the workplace are endless. It opens the door to fast feedback and transparency as well as provides employees with goals, competition, community and collaboration. Gamification helps to humanize work and blend the lines between personal fulfillment and professional productivity. With technology at the forefront of pushing the momentum of workplace gamification forward, the evolution of the office space will come full circle in the very near future.

Kaymu Report on Bangladeshi E-Commerce Demographically

The third most populated country of subcontinent and eighth most of the world has some interesting dynamics attached to it. A developing country of 166,280,712.00 people with 40,800,000 internet users and about 25 percent internet penetration is definitely one of the most favoured breeding grounds for ecommerce trends and activities. And of course it has been the case. Also being a neighbour to the country with biggest IT industry, the spillover is more than natural.

Number of online marketplaces have started operating in the country seeing the potential of people. The conventional means of buying and selling are being abandoned in favour of the modern modes of transactions. Amidst all of this happenings, an online marketplace – Kaymu – has done an excellent job by compiling an in-depth report on the e commerce related activities in Bangladesh. Besides other valuable information, it has compiled the country’s demographical data with regard to e commerce. Here is what one finds out after reading the report.

Age Groups
Knowing what age groups and what kind of people visit the online shopping places, the respective companies can then in return focus more on these specific groups. In Bangladesh it appears that alongside much of the world, the Bengali youth is pretty much into the discovering this new modus operandi.

Age Groups of e commerce in bangladesh

As evident from above data that the highest number of users fall into the age category of 25 to 35. And the percentage is overwhelmingly high – 60 percent. Other age groups follow the lead, the percentage decreases with increase in the age.

Gender Dynamics
Gender studies in the ecommerce sector also puts some interesting facts in front of us. Not that it surprises us that most of the visitors are male, yet in Bangladesh’s case, the difference is too high.

Gender Dynamics of e commerce in bangladesh

83 percent of the total traffic consists of male population – which is quite high if you compare it to any other neighbouring country. The remaining mere 17 percent comes from the female populace. So, clearly the usage and indulgence of e commerce is much more among men then their female counterparts.

However, the interesting thing about this study is that the conversion rate from both of these sections is almost similar. A number of ideas can be concluded from this fact. One that men visit these online forums either for information or just for the sake of fun. Or since they have access to the outer world more as compared to women, so, they buy stuff from outside. On the other hand, if women’s movement is somehow restricted then online shopping becomes her only way out.

Geographic Trends
As expected, Dhaka being the most populated and developed city of the country, it provides the largest traffic to the online forums. Chittagong and Ghazipur then follow the lead further followed by few others. Here is the graph showing their respective actual traffic.

Geographic Trends of e commerce in bangladesh

Above data comes to show that products aiming at young male living in Dhaka will have the highest traction. Change the variables and you’ll get different results. For further detailed analysis, you can refer to the actual report.




Get the detailed research report on Kaymu's website


Jaha App Launches as the Ultimate Way to Bring Locals Together to Participate in Sports and Fitness Activities

From running, hiking and tennis to golf, volleyball and yoga, Jaha is the easiest way to find and connect with others sharing the same workout, sports and lifestyle interests

San Francisco, CA, June 18, 2015 – For anyone looking to meet up with others in their area for sports and fitness activities, Jaha, a new iOS app that launched today, is the easiest way to bring people together. Jaha is a location-based app that helps find others in the users’ neighborhood to exercise, play a sport or work-out, together. With Jaha, it is easy to find a running/hiking partner, a tennis game, a fourth player for golf, a pick-up basketball/soccer/volleyball game, a yoga/Pilates partner, or another person for any other sports and fitness activity. Users fill out a profile section to identify their interests and can interact with other people to connect to participate in sports activities together. Jaha is the app where fitness people meet.

Jaha for iOS is available for free on the App Store at: https://itunes.apple.com/app/id962449682. The Android version of the app will be launching later this year.

YouTube Video Link: https://youtu.be/qe4rmxbjjdM

Jaha delivers an easy-to-use, “fitness friend finder” that helps local people of all sports and fitness levels connect, from the casual to the serious sporting enthusiast. The app provides a fun way to experience fitness, combined with a simple interface. Users can chat with those they have connected with via the app, create customizable challenges for friendly competitions, and track their progress.

Users connect via Facebook and can search for partners within a certain distance, age range and gender, providing the perfect match for their fitness needs.

With many people exercising alone, Jaha provides a safer alternative, as users can easily find others in their area with similar interests and skill levels. For example, two people running together is safer than running alone, however many people may have a hard time finding someone to join them on their workout, until now. With a range of up to 100 miles, it is easy to find people close to a user’s home to join together. It is also a motivational tool, as everyone connecting via Jaha can encourage their new fitness partners to active and meet their goals.

“We know there are many times people don’t exercise because they don’t want to do it alone and it can be challenging to find a fitness partner. Jaha changes that with a one-of-a-kind app to connect people via fitness,” said Gary So, co-founder of Jaha. “With Jaha’s GPS technology and easy to use interface, it is simple to find others in your area for whatever type of fitness and sports activities that interest you.”

Jaha also provides the user a wide range of fitness information and resources such as the ability to track steps taken and distance traveled, all viewable in the stats page of the app. Users can also set daily goals based on steps or distance and know where they stand at any time, as they try to reach their goal. By competing with fitness friends via the app, users can set challenge parameters to see who reaches the goal first and message each other “to talk smack” on the Smack Board and encourage each other to do their best.

The app can track a users’ workout statistics and via Jaha’s proprietary algorithm will suggest potential fitness friends nearby. Because these statistics can’t be forged, Jaha ensures that matches are the real deal and are good “fits” for a user’s fitness level and interest.

To be able to track additional statistics, Jaha has teamed with its first hardware partners, SOUL,http://www.soulelectronics.com and the company plans to integrate with other popular fitness trackers such as Fitbit and Jawbone to allow the millions of people using these devices to enjoy the full features of the app, as well as connect with the people in the area that use these various trackers.

Press Assets and Product Images: www.jaha.com/press-kit

About Jaha

Jaha was founded with a mission to bring local people together through the interest of fitness, hence the motto “Where fitness people meet.” Stemming from problems in the market of mundane and non-social apps tied to fitness trackers to community driven apps that were only created for hardcore users, Jaha was created to target casual fitness users to enhance their “fitness life” experiences both on and offline. More information is available at www.Jaha.com and please connect via social media on Facebook, Twitter and Instagram.

HeadTrainer “Mental Training” App Launches with Endorsements from Multiple Superstar Athletes


SHERMAN STARTED THE DEBATE; NEW HeadTrainer® APP FINISHES IT – MENTAL TRAINING BENEFITS ALL ATHLETES

NEW App Helps Improve Athletes’ Cognitive Function; Sherman, Alex Morgan, Dale Earnhardt Jr., Jose Bautista, Rickie Fowler, Caroline Wozniacki, Alana Blanchard, Others Endorse Benefit

CHARLOTTE, N.C., JUNE 17, 2015 – Last Friday, June 12, Richard Sherman, All-Pro Cornerback of the Seattle Seahawks, sparked social debate by boldly stating football requires the most mental preparation. Other athletes (e.g., Jose Bautista, Dale Earnhardt Jr., Caroline Wozniacki, etc.), media and sports commentators weighed in with their opinions. In the end, they all are right.

Whether trying to achieve elite athletic status or just improve their chances to make the junior varsity basketball team, athletes are constantly looking for an advantage. Today, we realize that cognition may be just the game changer needed, and now we match that realization with fun and exciting content for kids and adults alike to engage and impact their abilities in a mobile app: Enter HeadTrainer.

HeadTrainer is an iOS and Android mobile app designed specifically to enhance athletic performance through improving the mental functions of athletes. The mental workouts take place in sports-themed, digital environments and are designed to help assess and improve cognitive skills in five key areas: Memory, Processing Speed, Focus/Concentration, Visual-Spatial Awareness and Decision-Making.

“Our mission is to deliver an app for athletes of all skill levels and all ages to engage and improve their cognitive abilities,” CEO Rick Sabath said. “We believe that improved cognition will lead to better performance on the field, in the classroom and on the job,” added Sabath.

Endorsed by world-class athletes including Alex Morgan, Earnhardt Jr., Richard Sherman, Jose Bautista, Rickie Fowler, Wozniacki and Alana Blanchard, HeadTrainer features 15 games (workouts) with endless levels for each. HeadTrainer is now available for play on IOS(Apple) and Android devices through the Apple App Store and Google Play. The basic app is free and additional functionality and options can be purchased for $4.99 per month.

Apple App Store: https://itunes.apple.com/us/app/headtrainer/id989145318?mt=8&ign-mpt=uo%3D4
Google Play: https://play.google.com/store/apps/details?id=com.headtrainer.mobile&hl=en\

HOW IT WORKS
What separates HeadTrainer from other “brain-training” apps is not only the fun of its sports-themed user experience, but its robust audio and video components – incorporating interactive messages and positive reinforcement from some of the top athletes in sports along with distractive sounds to help enhance the focus and concentration component of training. These distractive sounds help to replicate the natural environment that athletes experience in real life.

In addition to the workouts, HeadTrainer allows users to invite friends and teammates to compete through social media, build up “experience points” and win virtual trophies and bragging rights.

Cognition is more than just learning and memory; it's the ability to process new information, relate it to the body of knowledge and experience people have, and apply it to new challenges. It’s the ability to communicate, reason, and manipulate information, and it involves speed, flexibility, and concentration, among other abilities.

Cognitive skills training, the engagement and practice of these abilities, is designed to improve and enrich skills. In addition to directly impacting the skills, gains may translate into functional skill as cognition is an integral part of execution. So, improving cognition may convey directly to sports by increasing a player’s speed and ability to remember plays, patterns, tendencies and routes.

DESIGNED BY SPORTS SCIENTISTS
An experienced management team went about developing the science for the app with the Duke Sports Science Institute. Duke’s Dr. Claude T. Moorman, III and Dr. Deborah Attix advised HeadTrainer staff and a group of app developers to fulfill the vision of HeadTrainer. Dr. Brian Monteleone, a Charlotte-based sports psychologist, was also part of the initial advisory team, which included several other scientists with a special focus on the benefits of neuro-gaming and brain-training in athletics.

“What HeadTrainer does that is unique is deliver a training experience that is packaged in a fun, challenging, rewarding and personal experience,” Dr. Attix said. “The elite athlete has access to some of the best training facilities in the world; we think the HeadTrainer app gives athletes of all ages and skills levels access to a sophisticated, relevant, and fun manner of engaging and enriching their cognitive experience. This app is for anyone who wants to invest a few minutes towards developing a real mental advantage to enhance their skills.”

QUOTES FROM ENDORSERS:
“One of the questions I get from parents all the time is how they can get their kids off their mobile devices,” said U.S. Women’s Soccer National Team member Alex Morgan. “One of the things that excited me most about working with HeadTrainer is that it offers a way to train an often neglected part of an athlete’s development, the mental part of the game. I can tell a parent that there is something their kids can do on their mobile devices that is productive and that can help them on and off the field.”

“What I love about HeadTrainer is how it helps young athletes learn the important connection between training your brain and being better on the field or court,” Sherman said. “If I can process information faster and make decisions sooner, I can react quicker and that can be the difference between a first down for my opponent or a pick six for my team. The smart player wins.”

“The experience and the app’s development are constant, and the experience grows as you grow,” said Jay Bilas, ESPN college basketball analyst and early believer in HeadTrainer. “As a parent and a former athlete, I see the benefits for my kids, and I see the benefits for me in my current career. I just wish HeadTrainer had been around when I was playing because it makes me wonder if I really did reach my full potential as a player.”

About HeadTrainer

Designed and developed in careful coordination with a team of professionals from the fields of science and medicine, the HeadTrainer App is a series of ever-changing, mental workouts that take place in fun, challenging, sports-themed digital environments. The workouts are designed to help athletes, of all ages and skills, assess and improve their cognitive skills. World-class athletes from a variety of sports are part of Team HeadTrainer. The company is based in Charlotte, N.C. and is privately held.
Contact:
Glenn Mandel
(760) 798-1563
gmandel@taylorstrategy.com

MacBook and its New Operating System X El Capitan

Who hasn’t heard the name Steve Jobs? One of the greatest minds in the recent history of modern times. Not only he gave us one of the best consumer electronics company – Apple – but showed the younger generation a way to follow their dreams. Apple, which produces consumer electronics including personal computers, smartphones and media players, have gripped the world for at least last decade by its wonder after wonder. What puts its devices aside and above the rest of products is its unique smart features which others can only imitate.

Its online services include operating system iOS, which has wonderfully dubbed unique features that no other operating system possess. Here some of the stimulating characteristics we’ll get to see in the iOS for MacBook.

iOS and its services
One of the greatest services of Apple Inc. is its online service in the form iOS. It features numerous number of apps, games and other multimedia technologies. You can judge its popularity by the number of online companies all around that operate their businesses through these mobile iOS apps. Kaymu – an online marketplace operating in several countries – for example, have their Kaymu iOS app, using which people can place their orders and enjoy several other features.

The New OS X El Capitan
This new iOS: OS X El Capitan is going to be launched this coming fall. The Mac lovers and users have a great time ahead of them. So, what is this operating system going to offer? The most striking feature of this OS is going to be its Split View option as the information implanted on Apple tells us. People hate to operate in more than one windows and files as the constantly have to minimize one and maximize the other one. This annoyance will hopefully be put to end.

OS X El Capitan Review

Mission Control is yet another managing tool to be featured in this soon-to-be launched OS. It will stack all your windows on the screen in one layer without any hidden or stacked window. This way you can keep tabs on all your files and items as swiftly as possible.

But the question arises that what MacBook one should buy for office or personal use. The major battle remains between its Pro and Air Macs.

MacBook Air 13-inch vs MacBook Pro 13-inch
To begin with, both are ultimate in their own realm. The former – Air 13 inch – features a 13.3-inch (diagonal) LED-backlit display with 1440 by 900 pixels. Makes it ideal for professional use. Besides this the 1.6GHz dual-core Intel Core i5 or 2.2GHz dual-core gives the user penultimate performance. A nice battery timings at a reasonable price makes it good for casual use.

The Pro 13-inch, however has some elite qualities attached to it. Its dual core Intel i7 processor of 2.7GHz or 2.9GHz increases its performance manifolds. The display too is 2560 by 1600 pixels with high resolution as compared to that of Air. So a must have for highly professional and constant usage. Go ahead and join the world of Apple Inc.

appFigures Launches Native iOS App to Help App Makers Better Track and Analyze App Store Performance

appFigures Launches Native iOS App to Help App Makers Better Track and Analyze App Store Performance

On-the-Go iPhone Access is Powerful Extension of Leading App Store Intelligence Platform

(New York, NY) – June 2, 2015 – appFigures (#appfigures), an app store intelligence platform helping developers successfully grow their business through powerful app analytics (#appanalytics), today introduced its fully native iPhone (#iphone) app (#app). The perfect companion to any appFigures plan, the app can be downloaded for free on the App Store (#appstore) or via https://appfigures.com/app.

ideal complementary tool for app makers, appFigures for iPhone helps users keep a finger on the pulse of their app business with an intuitive dashboard and flexible reports such as total revenue (from app sales, in-app purchases and ads), downloads, ads and app store reviews.

The app features:
• A simple interface, designed from the ground up for the iPhone.
• Powerful and flexible reports display important information at a glance with the ability to filter and drill down by app/in-app, country, store, and network.
• Beautiful charts, custom built for clarity and style.
• Automatic review translation.
• Delightful conveniences such as offline mode, login with iCloud Keychain, easy sharing and more.
• Compatibility with all iPhone models.

“We set out to create an intuitive mobile analytics experience that brings important information to the forefront without sacrificing flexibility,” said Ariel Michaeli, CEO and co-founder of appFigures. “To do that, we built most interface components from the ground up, which allowed us to create a unique experience that we think will delight our users.”

About appFigures
appFigures delivers actionable insights through comprehensive reports of an app’s performance in order to make better data-driven decisions. Featuring an intuitive user interface and easy-to-use tools that offer developers the flexibility to customize how their data is delivered, appFigures brings the most important app store metrics under one roof and gives developers a complete snapshot of their apps’ performance. Beautiful and powerful reports, an open API and complete security and control over private app data make appFigures the ultimate solution for app developers. For more information, visit appfigures.com.

Lenovo launches mid-range S60 Android phone in India

Lenovo India has launched a new S-series smartphone, the S60, priced at Rs. 12,999. The Lenovo S60 smartphone will be available via the company's brand store, thedostore.com alongside Flipkart and Amazon starting Monday. This mid-range smartphone joins the S-series family bearing striking resemblance with iPhone models. The dual-SIM based Lenovo S60 runs Android 4.4 KitKat with Vibe 2.0 UI on top. The company in a press statement confirms that the handset is upgradeable to Android 5.0 Lollipop; though no time-frame for the release of the update has been announced.

Lenovo launches mid-range S60 Android phone in India

Last month, the Lenovo S60 was quietly launched in Russia for $290. The S60 sports a 5” 720p IPS display offering great viewing angles and is powered by a 64-bit quad-core 1.2GHz Qualcomm Snapdragon 410 mobile chipset, 2GB of RAM, 8GB on-board storage, and memory slot to add up to 32GB microSD card. At the back, it has a 13MP camera with autofocus and LED flash while 5MP front camera is decent enough to take selfies. By default, the S60 runs the Android 4.4 Kitkat based Lenovo Vibe 2.0 UI and is expected to be upgraded to Vibe 3.0 UI based on Android 5.0 Lollipop in the near future.

Much like other Lenovo handsets, the Lenovo S60 also comes pre-installed with some proprietary DOit apps, such as SECUREit which will help users track, analyse and optimise their data usage; the SHAREit app for fast phone-to-phone data transfer capability without the need for Wi-Fi or mobile network; and SYNCit to that will give users a permanent backup of all their data and whilst making it accessible on any device.

 
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