How to promote your mobile app for increased search rate: Gear up your mobile app marketing game

In this turbulent marketplace, having a strong marketing plan in place is very important. As soon as the recent headlines caught fire showing the apps in Google and Apple stores have reached above 5 million, app developers and app marketing companies have opened the throttle to devise workable strategies proactively and capture the market at large.

This fact means that now people not only have to come up with an excellent and efficient app, but also place tireless efforts into making the app accepted by masses and stand out amongst competitors. The fact that your app is present on the app stores doesn’t guarantee that people will download it. You need a strong and long-term mobile app marketing strategy so that people can easily find you. We have carefully jotted down tried and tested ways of mobile app marketing that will help your app become recognizable. These are:

- Appropriate selection of the app store
Usually all app developers release their app in either Google Play and Apple stores. Distribution in the Apple store is a bit costly and would cost you $90/month whereas Google Play charges $25 registration fee and 30% of the list price from all sales. There are a number of other and cheaper alternatives to Google Play and Apple store such as Amazon Appstore, GetJar, Appolicious, etc. Before deciding on the app store, consider the regions you would like to serve.

Android mobile app marketing

- Optimizing keywords
At the core of mobile app marketing lies excellent and workable placement of keywords to ensure your app pops up after the most relevant search requests. It is wise to spend a lot of time in skimming appropriate keywords and then placing those keywords in the app profile. When an app ranks higher in the app store optimization (ASO), your app is most likely to appear before the user.

- Attractive profile
Having an amazing app description is very important in terms of optimizing the app store and enhancing the user experience. Elaborate briefly to the visitor what your app is all about and highlight the main capabilities that the app possesses. Marketing mobile apps online is not as simple as it looks, the logo must be designed simply, stylish, chic and memorable. Including screenshots describing the whole app experience can also prove to be a selling point. The colors used must be attractive and catch the eye.

- Ratings and reviews
High ratings and good reviews are the keys in mobile app marketing to skyrocket the charts and climb up the rankings ladder. It is imperative to ask users to rate your app, their overall experience and write a short review about your product. The customers of today rely a lot on first-hand reviews and having reviews and ratings helps them trust the app. Providing the user something in return, such as, free one-time content or virtual lives will increase your chances of getting quality feedback back.

Top 10 Gig Economy Apps To Make Extra Money

As most of the world transitions from a production-based economy to a service-based economy, gig economy apps have become a new way to find and make a little extra scratch on the side. Check out this list of these top ten apps that will help you make money with a side hustle.

10. Eatwith

Eatwith connects aspiring chefs with those who want to have a good meal by allowing chefs to plan and prepare dinners for guests. It is like the Airbnb of meals, as you get a chef-prepared meal in the chef's home. Eatwith vets all their chefs before they are approved to use the service, so you can guarantee you are going to get a quality meal.

9. Etsy

Etsy is an online marketplace for anyone who makes hand-made goods. It does not matter if you crochet, woodwork, make soap, whatever your hobby if it produces an item you can sell it on Etsy. You will need at least ten items to open a store on Etsy, but it is the best online marketplace for selling your hand-made items.

8. Rover

Stop leaving your canine friend at home alone while you are at work all day with the Rover dog-sitting app. It connects you with vetted sitters in your area and allows you to book your favorite sitters with just the touch of a button. For dog sitters and walkers, it can dramatically increase the number of job offers you receive.

7. Soothe

Nothing works better to help you relax than a massage, but making time for visiting the massage parlor can be enough to negate the relaxation. Soothe solves this problem by hooking you up with licensed massage therapists who are willing to come to your home for the ultimate relaxing massage.

Top 10 Gig Economy Apps To Make Extra Money

6. Fiverr

Fiverr's unique premise is that you can post micro-jobs for just $5. Some examples include voice actors for video and other media, graphic design work, and programming and website help. It is a robust marketplace filled with gig economy professionals who are willing to work for a nominal fee.

5. Dolly

There's nothing worse in the world than moving, but Dolly aims to make that easier by connecting people who have trucks and can move things with people who need them moved. Instead of turning to a sketchy moving company, consider hiring either a Truck or a Truck & Muscle to get your stuff where it needs to go.

4. Takl

Have a few things around the house that need to be serviced, like a broken gutter or a leaky faucet? You can book professionals to help you with household tasks using the Takl app. One of the main benefits is that you pay what the app says instead of unreliable estimates from contractors.

3. Postmates

Need something delivered quickly? It does not matter if it is restaurant food, groceries, dry cleaning, alcohol, or anything else, the contractors that work for Postmates will get it to you. It is in limited availability across the United States but continually expanding to new markets.

2. Airbnb

Airbnb has turned the hospitality sector on its head as more people opt to stay in homes and guest suites than forking out for an expensive hotel. It operates in all 50 states and connects homeowners with interested short-term renters.

1. Uber

Uber's gig driving service is what sparked the gig economy apps revolution, so it makes sense that it has taken the top spot on our list. Uber operates in hundreds of cities across the globe and provides a safe and reliable alternative to traditional taxi services by employing vetted drivers who have passed secure background checks.

Sony Xperia XZs price is now down to $400 in USA

Only 6 months old Sony Xperia XZs, which had a introductory price tag of $700, is now costing only $400 in the USA. As of this moment, Amazon has the handset listed for that price. If you're planning on shooting some seriously slowed-down videos, this Sony phone can shoot 960fps video. It has a 5.2" 1080p display, a Snapdragon 820, 4GB of RAM, 64GB of storage, a 19MP 'Motion Eye' camera, a 13MP front-facing camera, and a 2900mAh battery. It's also IP68 water-resistant and can take two SIMs at a time. Three colors are available: Black, Ice Blue, and Warm Silver.


Amazon is offering all three colors at this low price with free shipping.

Component prices of iPhone X is $415

It's no secret that the iPhone X is one expensive phone to produce, but how much is Apple exactly paying? Chinese industry watchers have apparently investigated the matter, and have calculated the total cost of components present in Cupertino's latest phone. Apple announced the iPhone X with an exaggerated price of $999 on September 12. The sum is $412.75, or 60% cheaper than the retail price.

Unsurprisingly, the most expensive part of the iPhone X is the Samsung-made 5.8-inch Super Retina display. It’s price is $80 per unit. Other sources have suggested that the cost is even greater at $100-$120 per unit. The NAND memory, acquired from Toshiba is $45 for 256 GB. The 3 GB RAM is half - only $24. Aside from that, Apple's powerful new A11 Bionic chipset costs $26, while the Qualcomm modem that's built on top of it stands at $18. The 3D Face ID sensor is worth $25, while the front glass panel costs $18.


One might argue that a 59% profit margin is quite a respectable achievement. Well, that's not exactly the case. There are a bunch of extra expenses not included in here, such as logistics, manufacturing, the cost of producing the software, and most importantly Research and Development.

LG G6 price drops to $430, V20 is $393

With the release of LG V30, it is inevitable that the previous flagships prices are now going down. Though the official price of LG G6 and V20 is still high you can always search for a better deal elsewhere. At NewEgg you can find 4GB/32GB LG G6 for $430. At Amazon the lowest G6 price is around $450.

NewEgg are also offer a solid $393 deal for 64GB LG V20 whihc you can't avoid if you want to buy the device.

Diageo to Reignite Virtual Reality Efforts with Experience Focused on Dangers of Binge Drinking

Beverage Alcohol Leader Deepens Commitment to Responsible Drinking in Second Installment of Groundbreaking VR Series

NORWALK, Conn. (August 30, 2017) – In time for Labor Day – one of the most popular days for alcohol consumption in the U.S. – and back-to-school season, Diageo, a global leader in beverage alcohol, today announced plans for a new virtual reality (VR) experience that will immerse consumers of legal drinking age in a first-person, multi-perspective story about the dangers of binge drinking. This initiative represents the company’s latest effort – and its second leveraging VR technology – to inform consumers about the importance of responsible decision-making when drinking.

Within the innovative realm of VR, the new program follows Diageo’s successful October 2016 launch of “Decisions,” a first-of-its-kind 360° experience that placed consumers in the front seat of a fatal drunk driving crash. In the four months after its introduction, “Decisions” accumulated almost 14 million views. The experience made a significant impact on consumer perceptions with 73% of viewers surveyed after watching the film saying they are now more likely to stop other people from drinking and driving. In addition, 75% of viewers said they will prevent drinking and driving by planning ahead with a designated driver.

The new program around binge drinking is once again being spearheaded by Diageo’s Digital and Technology Partnerships teams. Joining Diageo in the effort will be Jaunt, the immersive cinematic experience company, who will help with the creative vision, production, development and distribution of the experience.

“We made the choice to break into VR with our social responsibility program because it gives us the proper medium to explore numerous dangerous drinking situations in a very real way,” said James Thompson, Chief Marketing and Innovation Officer, Diageo North America. “Telling people about the effects of irresponsible decision-making when drinking is one thing – but giving them the opportunity to see, hear and feel what can happen because of even one bad choice is a potential game changer. ‘Decisions’ and its portrayal of the impact of drunk driving stuck with viewers, even after they removed their headsets. Now, we’re aiming to prevent binge drinking with the same high impact intervention.”


Diageo is focused on reducing binge drinking, drunk driving and underage drinking. Recognized globally for setting the standard in social responsibility and responsible marketing, Diageo views the newly announced binge drinking experience – and its ongoing VR series – as the latest initiative to remind adults to drink responsibly. Whether it’s pioneering Safe Rides Home designated driver activations or leveraging apps, such as Lyft and Uber, to remind consumers there are alternatives to getting home if they’ve been drinking, Diageo is continually looking for new and inventive ways to reach and impact consumers via emerging platforms and technologies.

About Diageo
Diageo is a global leader in beverage alcohol with an outstanding collection of brands including Johnnie Walker, Crown Royal, Bulleit and Buchanan’s whiskies, Smirnoff, Cîroc and Ketel One vodkas, Captain Morgan, Baileys, Don Julio, Tanqueray and Guinness.

Diageo is listed on both the New York Stock Exchange (DEO) and the London Stock Exchange (DGE) and our products are sold in more than 180 countries around the world. For more information about Diageo, our people, our brands, and performance, visit us at diageo.com. Visit Diageo’s global responsible drinking resource, DRINKiQ.com, for information, initiatives, and ways to share best practice.

Samsung Galaxy Note8 up on pre-order in Bangladesh for 94,900 taka

Samsung unveiled its latest flagship, Galaxy Note8 on August 23 and now you can officially put in a preorder for the Samsung Galaxy Note8 from Bangladesh. Be amongst the first to own the all new Samsung flagship by pre-ordering from authorized Samsung brand retail stores and Grameenphone shops from August 25 to September 21 2017. However, stocks are limited. In a limited promotional offer, the company is offering bundle deals for pre-orders that’ll include wireless charging pad. The only available color is Midnight Black for the time being.

Samsung Galaxy Note8 up on pre-order in Bangladesh for 94,900 taka

The Samsung Galaxy Note 8 is priced at 94,900 taka or $1165, but you don’t have to pay the full price to place the pre-order. You have to pay only 4,900 taka now. Customer of Standard Chartered Bank, Eastern Bank, Dutch Bangla Bank, Mutual Trust Bank Ltd, BRAC Bank and The City Bank will get up to 36 EMI from Grameenphone channels. Official availability date is yet to be announced.

 
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